Joe Webster is a media executive specializing in digital marketing and business development. As Director of Marketing at SmartBrief, he heads a team responsible for audience development, lead generation, social media, business development, content syndication and distribution in support of SmartBrief’s 200+ publications spanning 15 industries. Prior to joining SmartBrief, he managed U.S. business development at Storyful, the Dublin-based social news start-up. Before joining Storyful, he spent close to a decade at the Associated Press where he led the effort to bring the AP into social media. He lives in Arlington, Virginia with his wife and two daughters.