Understanding the Latino Boom

The Latino/Hispanic audience in digital media is big, powerful, mobile and fragmented. Go beyond the census numbers and learn how to effectively reach the fastest growing minority in the U.S.

Presentation

— This session will have live video

— This session will have recorded audio

Speakers

Hiram Enriquez - Director, Digital Product Innovation, VIACOM Americas
@DigitalHiram | http://tr3s.com

Laura I. Gómez - Jawbone

Robert Hernandez - Web Journalist / Professor, USC Annenberg, #wjchat
@webjournalist | http://webjournalist.org