Analytics in the Newsroom: What's Next?

It's time to stop using page views, unique visitors, likes and followers. Find out how news organizations can use data to make decisions that lead to better engaged audiences.

— This session will have recorded audio


Dana Chinn - Lecturer, USC Annenberg School for Communication & Journalism
@danachinn |

James G. Robinson - Director, News Analytics, The New York Times
@JamesGRobinson |

Daniel Sieberg - Head of Media Outreach, Google
@siebergd |